Everyone knows advertising fuels the fashion industry these days. In a
world with no money and high demands, making fashion look irresistible
in an ad is the perfect way to draw the pennies from the pocket.
Not satisfied with the usual campaign platforms – magazines, billboards, TV – Alexander Wang is making a move to new mediums: New York walls.
Using strategically placed vans and vacant building walls, Wang’s fall 2011
campaign video was projected across Manhattan for a limited few hours
on even fewer days. A fashion-hub, a lot of busy streets and a lot of
people looking for
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